asa UX/UI designer I help brands achieve their goals through a content first approach. I utilize research, strategy, analytics, and design to craft seamless and frustration free experiences for users.   

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My background in marketing content creation has helped me build a strong understanding of users wants and needs. I have learned to create in response to what individuals actually need in order to help them make decisions more effectively and with the least amount of friction. 

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I believe working holistically throughout an organization keeps business objectives aligned while also creating a cohesive experience for users. 

 

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